More than 30 films and 20 spinoff series later, his gambit has paid off and then some. Ike Perlmutter, erstwhile CEO of Marvel Entertainment, developed the company into a film studio not with the aim of making good or even endurable movies, but with the goal of enticing fans to buy merchandise. ![]() Before they became products in their own right, Marvel movies were unusually expensive and elaborate advertisements for action figures.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |